Market Research Proxy Selection: Finding The Perfect Fit ⇒ Market...
Fraudulent Ad Placements.
One of the most common ways ad networks defraud advertisers is by mixing quality traffic/clicks with junk adware traffic. They can successfully do this without the advertiser knowing it. Considering your ads are placed in hundreds if not thousands of locations it can seem impossible to face check an ad networks integrity in delivering you traffic that adds to your bottom line.
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